Atril Events organized the Lundbeck Italy convention in Barcelona

The professionalism and experience that endorse Atril Events Atril Events has achieved in recent years a record in celebration of events for important sectors such as the medical-pharmaceutical. This is due to our commitment and closeness to the needs of each client, whether integral or partial. Thanks to this, Lundbeck ItaliaLundbeck Italia, an important company in the international health sector, trusted us to organize its annual convention.

After an exhaustive analysis of places and enclaves, the city chosen to receive this convention was Barcelona. The city is the second most important in Spain, not only because of its size and population; the amount of economic investments that converge there, its facilities and quality spaces or its mild climate during the year, make it a perfect enclave for the celebration of all kinds of events, congresses or incentive trips. All these aspects have made it the scene of various national and international events.

ciudad de barcelona

Atril Events was responsible for the realization of a comprehensive service, which had a great logistics with the search and choice of venue, meeting rooms, transfer services or the best hotels to accommodate the 130 attendees. On the other hand, there was a broad production that included a large technical team that could handle all the audio-visual material that was installed as screens, sound, lights, stages, etc. Finally, the implementation of complementary services was carried out made it possible surprise the people who attended.

The first day, “passion” was the main idea that opened the convention. The inaugural act was initiated by a flamenco show that impressed the guests. The tables and chairs were arranged in the room so as not to disturb the view of the stage, which had a large 20-meters LED screen for the course of the event.

Sala de reuinion


bailarines de flamenco

For the second day, the concept “perspective” was used as a basis for the development of the day. In this case, the convention started with an acrobatic show that no one remained indifferent. On the other hand, Atril Events devised a teambuilding, which are activities that help reinforce the team spirit and cooperation among employees. This type of actions are carried out more and more with for the purpose of improving labour relations among workers, achieving greater efficiency and effectiveness. For this purpose, a photographic gymkhana was held with the theme that had been established that day.

gimnastas realizando acrobacias

This 360⁰ event, which lasted from Monday to Friday, featured several dinners. A paella for the first day, a tapas for the second and a gala dinner at the restaurant Maribé for the third night, which had privileged views of the city. Finally, a farewell party took place at therestaurantCarpe Diem como as a finishing touch of the whole convention.

vistas restaurante Maribé

The success that was achieved was total thanks to the extraordinary execution of logistics, production and complementary services of a professional team, close and experienced as is the Atril Events that, with effort and dedication, has managed to get the confidence of international companies.